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Many Bitcoin mining pools offer merged mining with Namecoin, and there are places where one can buy and sell BTC for NMC and the other way around.
But, why would anyone want to own NMC? As far as I understand, browsing dot-bit domains doesn't require owning NMC.
2There's also all the same reasons Bitcoins have value. They're scarce, fungible, easily exchangeable, pseudonymous, and so on. – David Schwartz – 2011-11-22T21:51:22.683